Sensory Perception: During their blending sessions, winemakers Scott and Mollie insist on complete silence in the lab. Music can significantly alter one’s perception of wine. We enjoy conducting experiments with our dinner guests. We place two identical glasses of wine on the table and ask them to assess each separately. After tasting the first glass, we subtly change the music. Not a single person has ever recognized that it was the exact wine. Each person had their preference.
Curious what @winesmith might add to the conversation. Not heard from him in some time now and wondering what’s up in his world…
I did a similar experiment on NPR’s Soundcheck in 2012. It’s an interesting story. I was in Milan, Italy to do an article on the giant winery exhibition SIMEI for Wines & Vines when I got this phone call from NPR. They had cognitive musicologist Daniel Levitin (This Is Your Brain On Music) on a conference call from U. Montreal and wanted us to do a show in a couple hours.
So I found a quiet alley in Milan and Daniel and I cooked up a scheme where we had the host taste three wines while we changed the background music. The host didn’t know what was going on. He described the three wines very differently even though they were the same wine.
I’ve run a lot of crazy experiments in my time, but this one takes the cake.
Already a new cyberpub thread, new deal thread, new clue thread, and new “what are you drinking” thread. It seems someone is eager for 2024.
@kawichris650 bored, and just want '23 to be done, not that '24 will be any better, but likely quite interesting.
@davirom There must be a palate/palette/pallet version out there somewhere…
@davirom @klezman
I’ve looked, perhaps not well enough however
@klezman @rjquillin Not saying this is good, or funny, but at least it’s descriptive.
@davirom @klezman @rjquillin
@davirom @rjquillin That image should be used in a slashdown thing. Maybe you can get the powers that be to do it, Ron?
Surprised no one one here is condemning Israel’s killing of innocent Palestinians in Gaza.
@losthighwayz nobody condemned the Hamas massacre, rape, abuse, and hostage taking of Israelis either.
He’s not wrong…
The Timeless Appeal of Champagne and Fried Chicken
An excerpt from a recent email from Scott Harvey
Sensory Perception: During their blending sessions, winemakers Scott and Mollie insist on complete silence in the lab. Music can significantly alter one’s perception of wine. We enjoy conducting experiments with our dinner guests. We place two identical glasses of wine on the table and ask them to assess each separately. After tasting the first glass, we subtly change the music. Not a single person has ever recognized that it was the exact wine. Each person had their preference.
Curious what @winesmith might add to the conversation. Not heard from him in some time now and wondering what’s up in his world…
I did a similar experiment on NPR’s Soundcheck in 2012. It’s an interesting story. I was in Milan, Italy to do an article on the giant winery exhibition SIMEI for Wines & Vines when I got this phone call from NPR. They had cognitive musicologist Daniel Levitin (This Is Your Brain On Music) on a conference call from U. Montreal and wanted us to do a show in a couple hours.
So I found a quiet alley in Milan and Daniel and I cooked up a scheme where we had the host taste three wines while we changed the background music. The host didn’t know what was going on. He described the three wines very differently even though they were the same wine.
I’ve run a lot of crazy experiments in my time, but this one takes the cake.
Hey LA folks! We are going to the Tercero wine dinner at Rustic Kitchen on Thursday this week. They still have room - can we convince anybody to join us?
https://rustickitchen.la/tercero-winemaker-dinner-may-23-2024/